LICHlabs

We game. We stream. We entertain.

Privacy Policy

Effective Date: October 14, 2025

Business Name: LichLabs – A Division of Ortegon Media

1. Overview

At LichLabs, your privacy is important to us. This Privacy Policy outlines how we collect, use, disclose, and protect your information when you visit our website, interact with our content (including livestreams and videos), and engage with our services or affiliate promotions.

By using our website or any of our services, you agree to the practices described in this policy.

2. Information We Collect

We may collect the following types of information:

a) Personal Information

Your name and email (if you contact us, subscribe, or leave a comment)
Social media handles (if you voluntarily share or interact with embedded feeds)

b) Usage Information

IP address, browser type, device type
Pages visited, time on site, referral source
Clicks on affiliate links or embedded content

c) Streaming Data

Chat interactions during live streams
Viewer statistics and platform analytics (via Twitch, YouTube, Ko-fi, etc.)

d) Affiliate Tracking

Some links on our site are affiliate links (e.g., Amazon). If you click these links, we may receive a small commission—tracked via cookies—at no extra cost to you.

3. How We Use Your Information

We use your information to:

Improve website performance and user experience
Respond to contact messages or support requests
Analyze traffic and engagement (via Google Analytics, Twitch, Ko-fi, etc.)
Promote our content and services (newsletters, videos, merch, etc.)
Track affiliate performance and monetization

4. Third-Party Services

We may use the following third-party tools or platforms:

Google Analytics – Website and traffic analysis
Twitch & YouTube – Streaming, comments, viewer data
Ko-fi – Donations and subscription processing
Amazon Associates – Affiliate link tracking
Social Media Embeds – Instagram, TikTok, X, etc.

These platforms have their own privacy policies, and we recommend reviewing them individually.

5. Cookies

We use cookies and similar technologies to:

Understand site behavior and traffic
Track affiliate link performance
Enable interactive media (e.g., embedded Twitch player)

You can disable cookies via your browser settings, but some features may not function correctly.

6. Data Security

We take reasonable steps to protect your data from unauthorized access or disclosure. However, no method of transmission over the Internet is completely secure.

7. Children’s Privacy

Our content is primarily intended for general audiences. We do not knowingly collect personal data from children under 13. Parents or guardians who believe their child has submitted data may contact us to request deletion.

8. Your Rights

You have the right to:

Request access to any personal data we may hold about you
Ask for corrections or deletion of your data
Opt out of cookies or marketing emails (if applicable)

9. Updates to This Policy

This policy may be updated from time to time. Any changes will be posted here with the new effective date. Continued use of the website means you accept those changes.

10. Contact Us

For privacy questions or concerns:

LichLabs – Ortegon Media
Email: contact@lichlabs.com
Website: https://www.lichlabs.com